Competitive Conversation
I had a great conversation about "competition" last night. I won't tell who it was with or what it was for because I don't want to ruin the surprise... but...
In many parts, the conversation revolved around uncovering opportunity and creating a competitive situation. In many cases, you have to have enough confidence in your abilities within your practice that you fear no "competitor". Granted, you may lose a bid, but if you didn't create the opportunity... did anyone have a chance to be successful?
There's much more to the convo, but I'll wait until it's finished to give you the full version.

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